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Rural Telecom Features NRTC TelcoVideo Member’s Rollout, Bundling Strategy

November 19, 2009--In the Nov./Dec. issue of Rural Telecom magazine, Derrick F. Bulawa, CEO of BEK Communications Cooperative, discusses BEK’s Internet Protocol television (IPTV) rollout. The article entitled “The Cornerstone of the Triple Play” also details BEK’s bundling strategy and how video increased the Cooperative’s broadband penetration from 34 to 56 percent in just 18 months. Members of the National Telecommunications Cooperative Association (NTCA) can read the article at www.ruraltelecom.org (login required).