We get it—you’ve got a lot on your plate.
Marketing Essentials Toolkit
Custom-built marketing and CX are great, but sometimes you need materials at a moment’s notice. That’s why NRTC provides a marketing essentials toolkit for all premium customers.
Your handy toolkit includes:
- Marketing Collateral: Access hundreds of ready-made marketing materials. Quickly customize for your brand and have professional materials in minutes.
- Educational Content: Empower your customers with educational materials, including whiteboard videos and handouts. You’ll reduce support calls and increase customer satisfaction.Email Marketing Software: Reach your target audience with a professional email marketing platform. Get access to email templates, analytics, A/B testing, and more. Plus—your NRTC Customer Advocate will provide software training.
- Social Media Support: Amplify your social media presence and solidify your expert status. We’ll supply you with regular social media content and educational tech blog posts.
Insights
NRTC Adds Pivot Proficiencies to Build Rural Connections
NRTC members building broadband businesses using NRTC’s many services now have access to the nearly 20 years of marketing and consulting services that Pivot has provided to rural telecommunications organizations.
Resources
The Latest Marketing News
Supreme Court Rejects Challenge to USF’s Constitutionality
The Supreme Court this morning released its opinion in FCC v Consumers’ Research, effectively preserving the status quo of the current universal service fund (USF). Justice Elena Kagan writing the 6-3 majority opinion said the USF contributions system does not violate the Constitution’s “nondelegation doctrine,” citing a century’s worth of precedent. While the telecommunications industry expressed relief by the court’s opinion, there is also widespread agreement that the USF contribution system is broken and needs reform.
FCC Lifts Certified Professional Engineer Requirement for BDC Filings
The FCC adopted a rule dropping the requirement for a “certified professional engineer” to certify twice-yearly data submission to the Broadband Data Collection (BDC) process. ISPs, especially rural broadband providers, found it difficult to find professional engineers for the task and the Commission has regularly waived the rule since BDC’s implementation in 2022. The replacement rule allowing a “qualified engineer“ to certify is “a more flexible approach,” said newly sworn-in Commissioner Olivia Trusty attending her first meeting (pictured).
State Broadband Offices Believe They’ll Meet New BEAD Deadlines
After a week to study the details of NTIA’s recent policy notice making changes to the $42 billion BEAD program, representatives from state broadband offices saw “a path forward” during a June 12 conference in Washington, DC. The 90-day deadline to make modifications to state BEAD plans is tight, but in some states will not require major changes, they said.